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July 24th, 2008 Have you ever wished you were someone else? Have you ever wanted to just pop a pill and transform completely into a different person? Have you ever wanted to
Be Kanye West? Well then, this pill is for you:

After the jump, find out if the
Be Kanye pills are right for you …
BeKanye.com is a new marketing site that takes you to the official
Absolut Vodka site. After you enter in your legal drinking age birthdate, you make your way to
THIS site where you can watch video and play around with other fun stuff. I must say, I do love this kind of viral marketing altho, I’m not too keen on an alcohol company trying to sell me on a vodka by tricking me into visiting their site by way of another site. Interactivity is the name of the game. Unfortch, young fans of
Kanye West are bound to be lead to the same vodka site … which doesn’t sound all that cool to me — does this sound kosher to you?
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