This shadow is very white, with a slightly pearly look to it. It's not frosty looking though. I have light to medium skin, and I find that I can use this as is to highlight the inside corners of my eye, but if I want to highlight under my brows I need to blend it with another light color to tame the stark white. If you are fair you may not need to do that. I find it very useful for daytime looks. This is very nicely pigmented, goes on well, and blends smoothly. I have very happy with it. It is packaged well, and I think it looks sleek in black. And, it is long lasting as claimed. I definitely would buy this again.