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  1. As we come into November, our minds will undoubtedly be turning to those all important Christmas gifts. While some of our loved ones are easy to buy for, others can be much more tricky, however there’s one particular gift that a lot of us consider our “go-to.” Fragrance. When done right, fragrance can really make the perfect gift. But what happens when it comes to those relatives and friends that are rather picky? Or those who just have no idea what they want? Well fear not, because here’s five tips to help you pick the perfect fragrance! Do Your Research Picking a fragrance for someone can be a risky business, especially if they haven’t given you any idea to work with! However, doing your research can be a good start. The differences between Eau de Parfum and Eau de Toilette along with the difference between base notes and middle notes may not seem like something you want to spend time researching, but it can actually come in pretty useful when it comes to choosing the perfect fragrance for a loved one. So, what means what? Perfume contains between 15%-40% fragrance oil, meaning it has the strongest scent and therefore lasts longer. They are often the most expensive. Eau De Parfum has a 10%-20% fragrance oil composition and sits in between Perfume and Eau De Toilette when it comes to price. Eau De Toilette contains 5%-10% fragrance oil so has a much lighter fragrance, and is often the cheapest option. Take Note of Notes Anyone in the world of fragrance will know what ‘notes’ are, but for those of us that don’t, here’s a little breakdown: Top notes: Often this is what creates the first impression of a fragrance. You can smell top notes as soon as you apply the fragrance or open the bottle. Often, they can be fresh and fruity scents, with popular top notes being grapefruit, lemon, or basil. Middle notes: Often floral or fruity scents, middle notes are known to be the ‘heart’ of the fragrance. They’ll last longer than top notes and are also stronger than base notes. Popular scents in middle notes can include geranium, black pepper, lavender or rosemary. Base notes: These are (funnily enough!) the base of the fragrance. This smell lingers for the longest and also helps to boost the top and middle notes. Generally these are much richer scents, such as vanilla and sandalwood. Find a more information about fragrance notes here. Narrow It Down Let’s face it, there’s a LOT on the market when it comes to fragrance. Picking the right one for your loved one can be a very tricky task. But it doesn’t have to be! Generally, most fragrances can be split into four categories: Fruity - A great option for anyone who loves light and fresh scents, perfect for Summer months. There’s plenty of options available when it comes to notes, but popular scents include cherries, blackberries, and peaches. Plus, don’t forget the citrus scents! Floral - Considered the most versatile category for fragrance and provides a feminine and romantic touch. Popular scents include jasmine, rose and vanilla orchid. Woody - Perfect for the Autumn months as they’re inspired by earthy and warm scents. Often found in masculine fragrances, popular notes include sandalwood and musk. Oriental - Wonderfully seductive scents that include fiery and bold spices. Great for those who want to stand out from the crowd. You can find out more about different fragrance categories, including a few others by checking out this guide from ScentBird. Think about your recipient’s favourite scents in general, and this can be a good way to work out a fragrance that they’ll love. You can also pick from the most popular fragrances too, as the below infographic shows: Image Source Make Use of In-Store Perfume Samples In this day and age, shopping online is the preferred option for most people, especially when it comes to beating the crowds during the festive season. However, a sure fire way to pick the right fragrance is to utilise those free samples! Most stores will have testers available so you can try before you buy, which is particularly handy if you’re buying for your significant other! Think about it, you’ll also be having to smell this fragrance too! You can also pop into fragrance shops for advice too. Often, staff will be more than happy to help you select a fragrance or give you a few options. Consider What They Already Have And finally, the simplest option? Look at what they already have! Taking note of the fragrances on their bathroom shelf or dressing table is a great way you can narrow down your options when it comes to scents they’ll like. A lot of stores will ask you what fragrances the recipient likes as their first question, while online retailers also have ‘Fragrance Finder’ functions that will help you find what you’re looking for based on their current preferences. Let’s be honest, it’ll also stop you buying something they already have too! So, hopefully this will have given you a few ideas on how to pick up some fabulous fragrance that’s sure to go down well with your loved ones. Remember, follow these tips and you’ll be sure to discover the sweet scent of success this Christmas.

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