here's a lot of my holy grails:
any good BB cream (i only know asian brands, though)
Shiseido The Makeup Mascara Base
Shiseido Eyelash Curler! (or Shu uemuera) - really makes a difference
Urban Decay Primer Potion
MAC Fluidline in Blacktrack OR Bobbi Brown Gel eyeliner
a good under eye concealer, Bobbi Brown for example
to experiment with different eyeshadow colors: the palettes from Coastal Scents