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Mar 3, 2007
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This would definitely be so beneficial to our environment.

Environmental friendliness, fuel economy and safety are the themes shaping up to dominate this year’s Frankfurt Motor Show, which is expected to be the stage for the debut of at least 16 new production models and roughly the same number of concept vehicles.

Analysts say that “hybrid†will be the word flowing most often from marketers’ lips as they chatter and gesture among displays of alternative-fuel options that will be larger than years past.

Held at the Frankfurt Fairground in Germany’s financial capital, and officially known as the Internationale Automobil-Ausstellung (IAA) — or International Motor Show — Frankfurt is the world’s largest auto show and major showcase for European — especially German — automakers. This year the show runs from Sept. 13 through Sept. 23, following two days of press-only coverage. (The IAA is held in Paris, on a much smaller scale, every other year.)