Hasn´t this been around several times before? If there was something so truly miraculous in sperm, all the big name skincare companies (Olay, along with all the department store brands) would have probably already added it to their creams. Although, it probably doesn´t sound fancy enough for them, after all, who´d spend $300 on a sperm face cream when you get exotic algae or rainwood forest tree leaf extracts for that money lol
I think it´s BS and I wouldn´t waste my money on any "new" wonder ingredient, unless it´s been proven to work by several unbiased sources. Any company can publish a sponsored "scientific" trial and claim that their cream is better than the rest.
It seems like women (and women´s magazines) get excited about every "new" skincare hype in hopes of it being the next best thing. Only for that reason companies keep making up those stupid hypes all the time.