I googled Square Hue yesterday to see if there were photos of July's box on the interwebz yet. As my kids say "Stick a fork in me; I'm done." I totally agree with SilverNail -- The 70s are my favorite decade as well. Started with folk, moved to Woodstock, then acid rock. Ended with disco and progressive ("prog") rock and that's just the music. Politics, science, medicine -- a whole host of options and what do they pick? A medium blue glitter for Watergate, a holo topper for Night Fever (disco) and a what-on-earth-were-they-thinking white creme for iPolish? Year of reference is 1976. Hmmm... I feel there was something happening in 1976, but I just can't put my finger on it. OH YEAH! The Bicentennial!! They make an Apple reference in the right year (seriously. you have to be a major geek to know this. i resemble that remark.) but it was the wrong computer.
I'm at the point where I just need to quit. When I'm complaining about historical inaccuracies for a nail polish, it's time for me to go home. I wanted these guys to be better. From articles/links that were posted last month it seems that they looked a nail polish as an upward trend and figured they could get money for their project. Cool idea, but they didn't do enough research into Nail Polish world. And they need a better R&D person.
Ladies, I'm going to miss all of you, but I'm not going to miss SquareHue. I lied. I'm still missing what they could have become. Great idea. Poor execution.
Hariette
PS - SilverNail -- a gorgeous holo (if you don't have one already) is My Voice is a Little Norse from last Fall's OPI Nordic Collection.