Auburn/red hair color

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I have light to medium brown hair that I would like to make a nice auburn or red shade but without purple tones. I have been using Loreal Preference in 6AM-light amber brown and it looks nice, but hubby would like it more red and I am willing to try it.

Is there a store brand that is good for auburn/reds? I have a few grays too so I like permanent color to cover it.

Thanks,:icon_smil

 
You want to stay away from a violet or a blue base. If you use the store kits, they really don't tell you what the base color is. You can try a med. or dark auburn - look more in the browns section as opposed to the reds. You want to add a gradual red into what you have, not turn into carrot top ;) /emoticons/[email protected] 2x" width="20" height="20" /> I like Garnier 100% color. It really takes well and seems to last quite awhile. I have used the Dark Golden Brown - and that actually gave me some red tones (my natural undertones being a brunette) so if you want - check out that line... I haven't looked in awhile, but I'm sure they have auburns. Just steer away from anything "plum". :) /emoticons/[email protected] 2x" width="20" height="20" />

 
Okay, thanks, I will look for the Garnier 100% color. Yes, I am afraid of the carrot head, lol. I will just go a little redder at first.

 
Better to add gradually, with red.... once it's in there, it's staying there until you bleach it out. So better not to go overboard at first. ;) /emoticons/[email protected] 2x" width="20" height="20" />

 
Hey there, I though red was really hard to get to stay in. I have strawberry blonde hair and when I color it darker shades of red, they fade so quickly, like in 2 weeks or less? Am I doing something wrong? I would love for mine to stay in for along time.:icon_chee

 
Sometimes the "vibrancy" of red might fade a bit, but the actual color pigment stays in a looooong time. So if you were to dye your hair brown, you'd see reddish tones in there too. I like that 100% color, it's the longest I've seen a store dye stay in (and stay fade resistant). You also want to use a shampoo & conditioner for color treated hair. (I like Matrix Color.Smart) If they are too strong, it can also make color fade quicker. (As well as sun, chlorine, etc.)

 
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